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Resource Boxes
The Mark Thompson article marketing book, 'Article Dominance', is really a stand out in the swarms of other article marketing manuals floating around out there. If you have been involved in internet marketing, either for a while or you're just starting, it's one amongst the few guides that gets you your money's worth. There is a phrase often used in internet marketing, 'bright, shiny things', to refer to the most recent, greatest new make-money products and guides that so many of us spend our own hard earned money on. Article Dominance is not a bright, shiny thing - it delivers the goods.
Article marketing is a very popular way to advertise your offers and products. However there's a lot more to it than simply slapping an article together and submitting it to EzineArticles and the other top directories. You will need to have the right keywords, you have to use them in the right way, you need to develop your title, your body, your resource box properly - there's a whole lot of strategy that goes in to a promotional article, that is why it gets ranked well in the search engines and then that readers not only find it, but click by way of your links.
To Mark Thompson, article marketing works - as long as you do it correct. And he's had a whole lot of experience (over five years) getting it just right! In Article Dominance, he walks you all through the entire process, the system that he has utilised and taught for several years and that makes him a solid monthly earnings. He explains why you don't got to be a gifted writer to create effective articles which rank, and sell. You just have to know how to structure your articles and resource boxes correctly.
In fact, the best part of the guide (in my view) is the resource box section. He gives simple methods for increasing clickthroughs - some of them are so simple, you'll kick yourself for not thinking of them first! For instance, he shows you the way to look at Adwords ads to see how to structure your resource box, and make them look like natural extensions of the article. That one hint helped me get several of my articles, ones that were getting decent views however very low clickthroughs of around 5-10 &, to a 22-41% clickthrough rate!
This informative guide is 48 pages long, and he's packed it with useful content. No fluff that you notice in so many other guides. He shows you how to write a good article in only eight minutes, how to use syntax the correct way, and how to use 'article leverage' to boost the traffic you get to your money website. And he gives you resource box templates based on the exact ones he uses to create appealing boxes that get clicks. Resource boxes are one of the main problem area people have with article marketing, and this manual makes them finally make sense, and easy to do.
The Mark Thompson article marketing guide works for him, and Article Dominance is his method laid bare. It's easy to read, understand and implement. In my opinion, it is an essential tool to have in your article marketing toolbox.
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